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Ad Ignite is a top-rated Google Ads Marketing Agency catering to businesses of all sizes. We provide exceptional customer service with affordable Google Ads Packages, and our track record proves that we know what it takes to grow successful companies.

Google Ads Account

Google Ads Marketing Campaigns

Google Ads Search Campaigns

Google Ads Search Campaigns

With Google Search campaigns, you can promote your products and services to people who are actively searching for what you have. You get a chance to be seen by someone really interested in the product or service they’re looking at.

Why choose Search

  • Sales and leads: Boost your online sales and signups.
  • Easy setup: Write text ads and pick keywords. No special files or assets needed. 
  • Highly specific targeting: Reach people actively searching for what you offer.

Google Ads Display Campaigns

Display campaigns allow you to reach potential customers with visually engaging ads as they browse across millions of websites and apps. Display is a great way to expand the reach of your search campaign’s advertising on other web outlets, but it also allows for remarketing so that marketers can follow up with their new or existing clients in order to keep them engaged.

Why choose Display

  • Sales and leads: Use visually engaging call-to-actions to drive sales and signups.
  • Awareness and consideration: Create memorable ads to make people aware of your brand or consider your product.
  • Expand your reach: Expand your reach beyond search results to target people browsing websites and apps.
  • Remarketing: Follow up with people who’ve already seen your ads or visited your site.

Video Google Ads Campaigns

You can reach some people by using video campaigns to show them your ads on YouTube and other websites. Some types of videos are designed for general awareness, while others aim at conversions or getting shoppers onto your website.

Why choose Video

  • Awareness and consideration: Use video ads to make people aware of your brand or consider buying your product.
  • Sales and leads: To set up action-focused video ads, you’ll use the “Drive conversions” campaign subtype.
  • Expand your reach: Expand your reach beyond search results to target people on YouTube.
  • Remarketing: Follow up with people who’ve already seen your ads or visited your site.

Google Ads Shopping Campaigns

The Google Shopping tab and search results provide a great platform for retailers to showcase their product inventory. They can also use the local inventory ads option if they are looking to promote products that you have available at your physical locations!

Why choose Shopping

  • Retail marketing: Use visually engaging product listings to promote your retail products.
  • Sales and leads: Get people to buy on your online store or sign up for more.
  • Boost a nearby storefront: Sell your local store inventory to nearby customers.

Google Ads Local Campaigns

Local campaigns allow you to connect with your audience in a more personal way. Your ads will be automatically optimized across search, display, Google maps and YouTube so that they appear as close to the time of interest or need as possible.

Why choose Local

  • In-person store sales: Use online ads to promote your inventory and bring shoppers into your physical stores.
  • Promote offers and events: Advertise in-store events and local promotions.
  • Detailed location info: Help people find your business address and hours.
  • Multi-channel marketing: One campaign will show your ads on Search, Display, Maps, and YouTube.

Google Ads App Campaigns

App campaigns help you find new app users and increase sales within your app.
A campaign type that uses information from apps to automatically optimize ads across Search, Play, YouTube, Discover and over 3 million sites ad apps.

Why choose App

  • App promotion: Drive installs, engagements, and signups for your app on mobile devices.
  • Multi-channel marketing: One campaign will show your app on Search, Display, Play, and YouTube.
  • Easy setup and management: Targeting, bidding, and ad creation are all automated for optimal performance.

Let's help you get more sales and leads


1. Find an agency that is a member of the Google Partner Program2. Look for agencies with experience in your niche
3. Check to see if they have testimonials from other clients
4. Ask them about their process and how much work you’ll need to do yourself
5. Choose a company that offers great customer service
6. Make sure they offer all the services you need, like analytics and conversion optimization

Google Ads Agencies have different pricing models.

The most common is to charge a percentage of monthly ads spend.

Other options include performance based (better performance more charged from agency). Fixed monthly charge, charge based on account structure.

Google Ads cost can start anywhere from R1499 p.m depending on ad budget and account size and structure.

To run Google Ads you need a landing page URL which means you need an online presence. You don’t necessarily need to pay thousands to get a website up and running before running ads you can set up your Google My business Listing and set up your online presence there and you can create a free website there too within minutes.

For every industry this is different. Cost Per Click (CPC) and Conversion rates vary per industry.

But to establish a good starting PPC budget you need to first establish the following:

  • Look at your business’ cashflow. What can you afford to spend without putting your business in distress?
  • Conversion rates you can expect between 1%-10%. (These are mostly towards the higher rates, but assume the worst.)
  • Overall sales conversions are also different from company to company but assume a 20% conversion unless you have your figure (sale rate)
  • Now work back how many clicks do you need to get enough marketing conversions to get 1 sales conversion. This will be your absolute minimum spend. But ideally you would like a spend higher than this to get more sales.


CPC R10, Conversion Rate 2%, Sales Conversion rate 20%.

You will need 250 clicks that will lead to 5 conversions (2%) and out of the 5 marketing conversions you will have 1 sale (20%). Minimum budget 250xR10=R2500

Although this is a very theoretical approach as there are multiple external factors that can change your CPC, Conversion Rate and Sales rates.

Google Ads are really cost-effective and they allow businesses of all sizes to reach an unlimited audience that is targeted. It’s not too hard or expensive, either as you can start it up from scratch whenever needed without worrying about the time commitment required for other methods such as TV ads.

They are extremely flexible. You can start and stop at any time and have full control.

On average an expert Google Ads manager in South Africa costs R30 000 -R40 000 p.m

To outsource your Google Ads to a marketing agency can start at a cost of R1499 p.m depending on the size of your account and budget.

Thus the costs to outsource your Google Ads management function is much more cost effective as you will get an expert Google Ads manager at a fraction of the cost.

Some of Our Google Ads Clients


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We look forward to potentially working with you and anticipate good things to come.

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